How Randy Huskins Educates Customers About Pet Waste Services

Randy Huskins shares his extensive entrepreneurial journey, revealing how decades of business ownership experience led him to his latest venture: professional dog waste removal. His story demonstrates how serial entrepreneurs identify opportunities in unexpected places and leverage operational expertise across vastly different industries. Randy provides practical insights into the challenges of market creation-educating potential customers in the Atlanta area that professional pet waste removal services exist and are worth paying for. His emphasis on answering every phone call personally and providing exceptional customer service reveals his operational philosophy developed over decades of business ownership. The episode covers his technology stack including specialized CRM software built specifically for dog waste removal companies, his pricing strategy based on dog count and property size, his pathway to hiring employees once he reaches 100 clients, and his five-year plan to reach 500-1,000 customers before potentially selling the business.