Leading product and marketing design through systems thinking and clarity.
Aashish leads the end-to-end design function at Swivl, spanning product experiences, design systems, and marketing design. He works across product, engineering, and growth teams to ensure usability, consistency, and strong visual communication. His work helps create a unified experience across the product and brand.
Before joining Swivl, Aashish worked across product design, customer support, and teaching, shaping his strong user empathy and structured problem-solving approach. He holds a degree in Electronics and Communication Engineering.
- Product design for web and mobile platforms
- Design systems and scalable UI architecture
- Marketing and growth design
- Visual design and brand consistency
- Complex workflow and platform design
- UX strategy and problem framing
- Cross-functional collaboration and design leadership
He brings a holistic approach to design, ensuring alignment between product usability, brand consistency, and business goals.
Currently, Aashish is focused on:
- Leading product and marketing design at Swivl
- Scaling and maintaining the design system
- Improving usability across core workflows
- Supporting product launches and growth initiatives
- Mentoring and strengthening design practices
Outside of work, Aashish enjoys photography, cycling, and sketching. He is deeply interested in observation, creativity, and continuous learning, which influence his approach to design.