7 Signs Your Home Service Business Is Using Too Many Apps
Read postLearn the warning signs of app fatigue in home service businesses and how field service software helps centralize scheduling, CRM, communication, and operations.
Jonathan
Tyson
Marketing
Director of Media & Public Relations
Tyson serves as Director of Media and Public Relations at Swivl, focusing on telling authentic stories that resonate with field service business owners. He’s also the host of Swivl Sessions, where he sits down with trade entrepreneurs to talk growth, leadership, and the realities of running a service business.
About Jonathan
Director of Media & Public Relations | Storyteller for the Trades | Host of Swivl Sessions
Tyson is the Director of Media and Public Relations at Swivl, where he leads the company’s brand storytelling, content strategy, and industry outreach. Through digital media, podcasts, and thought leadership, Jonathan focuses on highlighting the real-world experiences of field service business owners and the tools that help them grow, scale, and succeed.
With over two decades of experience in the golf industry, Tyson has built a career on the principle that trust is the primary currency of success. Navigating the intersection of sales, marketing, and public relations, he's learned that a lasting professional relationship is far more valuable than a single transaction. His expertise lies in translating the unique nuances of customer service into high-impact strategies that prioritize brand integrity and long-term partnership growth.
- Tyson specializes in identifying the core values that drive long-term client loyalty and cultivating the high-trust relationships necessary to turn those connections into sustained growth. He leverages a unique blend of veteran sales expertise and high-level media strategy to ensure every partnership is built on a foundation of transparency and mutual success.
Outside of his work with Swivl and Swivl Sessions, Tyson stays active in the outdoors—whether he’s navigating a challenging round on the golf course or exploring the rugged beauty of the Colorado mountains
Golf
Author's articles
Posts by Jonathan Tyson
Explore articles and insights written by Jonathan Tyson.
Why Home Service Businesses Waste Money on Low-Quality Leads
Read postStop the cycle of paying for fake or unresponsive leads. Learn how Swivl’s Max Ads uses AI to generate exclusive, verified connections for field service pros, moving your business from 85% marketing struggle to 100% growth.
How to Stop Losing Money on Fake Leads: Exclusive Lead Generation for Field Service
Read postMany field service businesses waste thousands on unverified, shared leads. Learn how Swivl’s AI-driven Max Ads stops the drain on your budget by generating exclusive, high-quality connections.
Why Generic AI Estimating Tools Fail Field Service Contractors (And What Actually Works)
Read postWhy generic AI estimating tools keep falling short for field service contractors, and how a user-trained estimator avoids the cost overruns and lost trust.
How Home Service Business Owners Lose Strategic Direction And How Systems Get Them Back
Read postYou aren't just busy—you’re lost. Learn why hacking through the daily brush is costing you the path to profitability.
How Home Service Owners Can Get Booked as Podcast Guests in 2026
Read postPaid ads expire. SEO takes months. Podcast episodes live forever, build trust faster than any blog post, and reach an audience already in the home service ecosystem. Here's why every home service business owner should be a podcast guest in 2026.